Helen Reynolds was driven by a desire for vibrant health, toxin-free living and the memory of throwing out too much wilted, yellow, bitter-tasting food. So together with husband Max and friend, Wendy, Stored Naturally has created a plastic-free, pure and natural way to keep your plant-based foods fresh and unpolluted in the fridge - the Fresh Produce Enhancer. It will ensure your fresh fruit and vegetables stay fresher for longer in the fridge keeping them away from plastic! It’s a win/win/win – reducing food waste, helping the environment and helping your body! They are 100% specially woven hemp and chemical free!